WACRA EXECUTIVE BOARD

David Stevenson, Lecturer
WACRA Executive Board

School of Marketing, Tourism & Languages
Room: 4/31 Craiglockhart Campus
Napier University
Edinburgh, Scotland
Tel: +44 (0) 131 455 4397

   

Qualifications
BA Hons, MSc, MIDM and FHEA

Brief Biography
My MSc is from Loughborough University, where my research focused on the development of a pioneering interactive multi-media application for Leicester Museum. I carried on the work in multi-media at Napier, collaborating with Jim Gallagher on pioneering interactive multi-media Case Studies, most notably Kwik-Fit and Stakis. I have both research and consultancy experience in this area. I have published and presented papers at a large number of international conferences. I have helped Lothian & Borders Police gain Home Office funding for a research project and carried out a TESEP funded project, developing an innovative Peer Assessment system which is in use in the university. I review books/proposals for publishers.

I am a member of the Institute of Direct Marketing and a Fellow of the Higher Education Academy. I have been a member of various committees and working groups and am currently a member of the “at risk students” working group. I have been the on-site organizer for WACRA twice.